5 Things To Look For In Social-media Analytics

Social media ROI is a top concern for many brand's social media managers. PR and marketing pros can tackle the measurement beast through these five tips.

Topics:  roi   social   media   
BING NEWS:
  • 14 Times Celebs' Secret Social Media Accounts Were Accidentally Or Readily Exposed
    Lorde's fans broke the internet by uncovering an onion ring review account on Instagram that seemingly belonged to the singer. Days later, she confirmed the speculation in an interview. She said, "I feel like it reads like something a pop star would do to be relatable.
    04/13/2024 - 4:16 am | View Link
  • Dbrand's Social Media Goes Off the Deep End, Offers $10K as an Apology
    Dbrand, a prominent maker of skins for mobile devices and faceplates for consoles, got into some hot water the past few days on social media. What started as making fun of a customer’s last name in the most cringe (and arguably racist) way possible, ended up with the company forking over $10,000 to make amends.
    04/11/2024 - 1:09 pm | View Link
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BING SEARCH:
  • Social Media Fact Sheet
    To better understand Americans’ social media use, Pew Research Center surveyed 5,733 U.S. adults from May 19 to Sept. 5, 2023. Ipsos conducted this National Public Opinion Reference Survey (NPORS) for the Center using address-based sampling and a multimode protocol that included both web and mail.
    04/11/2024 - 11:10 pm | View Website
  • Social media
    Social media are interactive technologies that facilitate the creation, sharing and aggregation of content, ideas, interests, and other forms of expression through virtual communities and networks. [1] [2] Social media refer to new forms of media that involve interactive participation.
    04/11/2024 - 9:16 pm | View Website
  • Social Media: Definition, Importance, Top Websites & Apps
    Social media is digital technology that allows the sharing of ideas and information, including text and visuals, through virtual networks and communities. Social media typically features...
    04/11/2024 - 9:01 pm | View Website
  • Social media | Definition, History, Examples, & Facts ...
    social media, a form of mass media communications on the Internet (such as on websites for social networking and microblogging) through which users share information, ideas, personal messages, and other content (such as videos). Social networking and social media are overlapping concepts, but social networking is usually understood as users ...
    04/11/2024 - 7:35 pm | View Website
  • How Americans Use Social Media | Pew Research Center
    Most Americans (68%) report using the social media platform. Additionally, roughly half of U.S. adults (47%) say they use Instagram. The other sites and apps asked about are not as widely used, but a fair portion of Americans still use them: 27% to 35% of U.S. adults use Pinterest, TikTok, LinkedIn, WhatsApp and Snapchat.
    04/11/2024 - 6:07 am | View Website
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