Jeromy Wells shares the lessons he’s learned growing Whispir from a startup in Melbourne to a global communications innovator, with offices across Australia, Singapore, New Zealand, San Francisco, New York, Seattle, and Beijing. We’ve always had huge ambitions for the company, but turning Whispir into a global success has been an intensive education in how to build an international business. From constantly evolving market regulations to customary gifting in Japan, Whispir’s international expansion has been a journey defined by successes and material challenges that have required genuine business model innovation to overcome.