7 Secrets Of The Apple Genius Bar Everybody Should Know

The people staffing Apple’s Genius Bar, the company’s in-store customer support center, seem like an affable lot. That doesn’t mean they don’t have plenty of battle stories. When I interviewed former Genius Aaron Epperson, a two-and-a-half year Apple Store veteran who left the company about a year ago, and asked what he wished customers knew before they came in for help, he had plenty of suggestions.

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