Culture jamming, or "media hacking", is the deliberate subversion of media messages (usually advertising). This category is particularly for groups or organizations whose express purpose is to disrupt the institutions of modern, usually Western culture: the corporation, the media, science, religion. In short, their targets are "the Establishment" and most authority. The tactics used are varied, but generally fall in the category of subversive/humorous media stunts. That can range from straight-forward parodies to deliberate hoaxes. At the extremes includes anarchistic acts of "poetic terrorism," like billboard defacement, or "art sabotage", willful acts of destruction in a performance art style.
Akayism
Akay is a young Stockholm artist whose guerilla art contains messages about reclaiming the streets and the idea that public space belongs to public expression.
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Andre the Giant Has a Posse
Obey-Giant is artist and skateboarder Shepard Fairey's experiment in phenomenology. It began in 1990 with the "ANDRE THE GIANT HAS A POSSE: 7'4", 520 LB" stickers.
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Billboard Alteration
Altering outdoor advertising to subvert its message.
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etoy
etoy is a group of artists working on the internet since 1994. The group's first and most publicized action was the "digital hijack" in 1996, in which they tricked a number of major search engines to list fake pages first for many popular search terms.
Art,
Media Coverage,
Toywar Protest and Information,
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Hoaxes
Deliberate hoaxes that are intended to defraud people of preconceptions, not money or power.
Arm the Homeless,
Bonsai Kittens,
Hunting For Bambi,
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Kill the Dot
Poster campaign featuring posters with a circle-slashed-dot and domain names like "ButIdon'tNeedMyToothpasteDelivered.com", "ShredsOfSomeonesSoulForAuction.com", "AnythingIFoundInMyGarageForSale.com.", and "AllThePornYouCanEat.com".
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Nike ID
Nike ID allows users to order personalized Nike sneakers with messages of their choosing stitched on them.
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Patenting Own Genes
Donna McLean of Bristol, Great Briton, reportedly became the first person to try and patent her own genes.
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Pepsi Shirt on Coke Day
Greenbrier High School of Evans, Georgia, USA, held "Coke in Education Day" to win a $500 local contest by the Coca-Cola Bottling Company of Augusta, and a national contest with a $10,000 prize.
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Spoof Websites
Sites that look like other websites at first (and second) glance, but with subversive content.
gwbush.com,
vaticano.org,
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Telephone Tone Copyright
Australian composers Nigel Helyer, aka Dr Sonique, and Jon Drummond have copyrighted the melodies produced by 100,000,000,000 telephone tone sequences to lampoon copyright laws.
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Vote Auctions
In the site's own words:
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®TMark
®TMark (the TM should be superscript), pronounced "art mark," supports the sabotage of corporate products by channeling funds and resources to the creative saboteurs.
Barbie Liberation Organization,
CueJack,
Deconstructing Beck,
Leonardo,
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