Clickbait for Good is an effort by digital marketing agency RXM Creative to raise awareness of charities and to promote donations.

Topics:  good   rxm creative   agency   clickbait   charities   
  • Russia's election propaganda agency functioned pretty much like a normal marketing firm
    The mission was to execute a clickbait strategy to drive traffic to Facebook and Instagram pages with the aid of polarizing content. “Messaging to conservative and right-wing voters sought to do three ...
    12/17/2018 - 5:28 am | View Link
  • Making The Case For 'Good' PR (And Five Ways To Achieve It)
    It has become all too common for news on politics to focus on divisiveness and clickbait headlines, quotes pulled out of context and politicians being politicians, rather than elected representatives ...
    12/14/2018 - 1:00 am | View Link
  • Forget Klopp’s theory, racism victims should react…
    This helps with their PR campaign and clickbait, but not with their readers. Every now and again, I have a break from F365 because they tend to disappear up their own arse every once in a while. I rec...
    12/11/2018 - 1:59 am | View Link
  • 20 Best TV Shows of 2018: ‘The Good Fight,’ ‘Atlanta,’ ‘Pose’ and More
    “We need to talk about Nanette.” The sentence, referring to Australian comic Hannah Gadsby’s Netflix stand-up special, the most discussed in ages, wasn’t so much a clickbait headline or post-screening ...
    12/11/2018 - 1:17 am | View Link
  • 33 Daily Habits Practiced by Successful Entrepreneurs and Executives
    My career in e-commerce is fast, mobile-centric, and often hectic, so I cherish this time absorbing the news without the added distraction of videos, advertisements, clickbait articles, etc. that come...
    12/10/2018 - 10:00 pm | View Link
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  • Clickbait Marketing: How This Article Might Surprise You ...
    Clickbait fits well, and is interchangeable for anywhere it needs to be. And I’m not here to bemoan or claim this is some greater sign of something worse. It’s just sensationalism, like what newspapers do. But I hope this article–at least a little–helps you spot the most egregious examples, because they will only become more commonplace.
    12/16/2018 - 1:41 pm | View Website
  • Ideas – GALE
    5 Ways Marketers Can Win with Facebook’s Clickbait Crackdown. Author Michael Berman February 13, 2018. Tags Ideas. On Fear, Failure, and Embracing Ineptitude. Author Anya Craig January 8, 2018. ... Can Your Agency’s Executive Creative Director Be a Technologist? Author Brad Simms May 31, 2016. Tags Culture. GALE Turns Two: CEO Brad Simms ...
    12/9/2018 - 5:07 am | View Website
  • Central Ad Agency
    Guided Clickbait. Shoot your information straight into their eyeballs. Contact us for Cost per Missile pricing. ... It was a pleasure to work with the guys at Central Ad Agency. They obliterated all of our targets with flawless mass execution. Mr. O'brien Director of Big Brother Media LLC; Do not be doubleplus-un-evil. Address:
    12/8/2018 - 10:38 am | View Website
  • What is clickbait in 2018 and what does it mean for PRs ...
    Clickbait story structures: With most clickbait stories, the four Ws of news writing (who, what, where, why) – which would’ve previously appeared in the first 2 paragraphs – are now cascaded down throughout the piece.
    12/7/2018 - 7:36 pm | View Website
  • This will shock you! (Why clickbait headlines work)
    Use clickbait principles to your advantage. Don’t reduce your headlines to a dull, grey sentence just to avoid sounding like clickbait. We recently published guides to writing great headlines and ledes to help you with this (they’re filled with great tips from our team of brand journalists and copywriters here in Perth).
    11/29/2018 - 12:40 am | View Website
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