The association that represents the nation’s independent craft brewers wants to buy a beer industry heavy-weight: Anheuser-Busch InBev. The Brewers Association, which represents more than 4,000 U.S. breweries, on Monday launched a crowdfunding campaign to raise $213 billion to buy the Belgium-based international suds conglomerate. Tagline: It only seems impossible if you really think about it. “Take Craft Back” — which had raised more than $830,000 by Monday afternoon — is a kind of tit-for-tat move that notes craft brewers upended the brewing industry and as a result, the big guys, like Anheuser-Busch InBev, have been trying to muscle back in by acquiring beloved local brands. Related Articles Boulder brewery Oasis to reopen in former Denver church Longmont’s Wibby Brewing wins in love and lager Here’s how Colorado breweries fared at the 2017 GABF competition Behind the scenes at GABF before the doors open tonight JeffCo libraries partner with breweries to revitalize millennial interest “Since 2011, Anheuser-Busch InBev has quietly acquired 10 small and independent breweries, but they won’t tell you that on their packaging.
Brewers Association Wants To #takecraftback From Anheuser-busch By Raising $213 Billion
Tom McGhee, Denver Post: Living
Mon, 10/16/2017 - 3:21pm
Topics: the brewers association u.s belgium-based take craft back related articles boulder denver longmont s brewing here s colorado jeffco since 2011 anheuser-busch inbev has googling andy big beer the full pint abi pledges anheuser-busch gabf anheuser-busch billion campaign breweries industry raise represents independent monday brewery buy check crowdfunding
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