The 12-day, round-the-clock marathon, which also included the two-hour 2007 theatrical movie, produced ratings about three times as high as executives at the channel expected.
By BILL CARTER, NY Times: Business
Tue, 09/02/2014 - 5:23pm
The 12-day, round-the-clock marathon, which also included the two-hour 2007 theatrical movie, produced ratings about three times as high as executives at the channel expected.