Comment on RadioShack's Expanding 'Fix It Here' Footprint Can Help Increase Its Customer Base

RadioShack's Expanding 'Fix It Here' Footprint Can Help Increase Its Customer Base

The ‘Fix It Here’ initiative can help RadioShack lure back old customers as well as attract new customers to its stores, which can help in cross selling other products. Additionally, people who might not want to opt for the repair service (due to high costs) have the option of buying a new device then and there.

 

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