Comment on With sales so reliant on color, Case Logic defers to an expert

By Tamara Chuang The Denver Post, Denver Post: Business
Sat, 04/18/2015 - 7:51pm

With sales so reliant on color, Case Logic defers to an expert

If your next iPad case veers toward bright violet, then the color marketing industry's countless hours, research and trend spotting has worked.

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