DoveAdvertising is everywhere. Most of us do our best to ignore, or even block it. However, there are always some campaigns that manage to penetrate through our ambivalence and make us stop and listen. But what makes these successful campaigns different from the ones we avoid? The Gunn Report just produced its list of the most successful advertising campaigns of 2015, along with insights into each of the top 8's strategy, media execution and effectiveness. The report identifies the most awarded adverts by combining the winners' lists from the 45 most important award festivals around the world.