Comment on Will Whole Foods Market's New Loyalty Program Make a Difference?

Will Whole Foods Market's New Loyalty Program Make a Difference?

Whole Foods Market (NASDAQ: WFM) is doing everything it can to boost its slowing traffic and deliver more sales growth, as its market-leading position in natural and organic foods has been eroded by lower cost competitors. To push back, Whole Foods has started to offer discounts and even rolled out a new, smaller footprint store concept.Now, the company is following up on those efforts with a customer loyalty program.

 

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