Comment on How the humble KitKat conquered Japan with ever-changing flavors. Anyone for sushi KitKat?

How the humble KitKat conquered Japan with ever-changing flavors. Anyone for sushi KitKat?

Two years ago, KitKat’s marketing manager in Japan won an internal corporate award. His prize: a golden trophy shaped like one of the iconic chocolate bars. Today, the manager, Ryoji Maki, doesn’t remember why he won the award. But he’s immensely proud of what it inspired. “That’s how I came up...

 

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