By now, you probably know about sparkling-water cult brand LaCroix, produced by National Beverage (NASDAQ: FIZZ). What you may not know is that CEO Nick Caporella writes the company's press releases, and they're just as colorful as the cans his company produces.While the stock has had an amazing run over the past few years, National Beverage currently sits roughly 40% below its all-time highs reached last year.