Comment on How to build a brand with purpose, according to 5 entrepreneurs who just won big money doing so

How to build a brand with purpose, according to 5 entrepreneurs who just won big money doing so

It’s no longer good enough to be in business for yourself alone — if it ever was in the first place. Corporate social responsibility is more important than it’s ever been, and consumers — especially younger consumers< — are much more cognizant of a corporation’s purpose than they’ve ever been.

 

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