Comment on Chuck E. Cheese counters Build-A-Bear's 'pay your age' day with a much worse deal

The Week - Business, The Week: Business
Fri, 07/13/2018 - 1:09pm

Chuck E. Cheese counters Build-A-Bear's 'pay your age' day with a much worse deal

Chuck E. Cheese seemed to enjoy a peaceful day at his many establishments across America on Friday. Which probably means it wasn't so good for business. After fellow kid-friendly hotspot Build-A-Bear incurred angry mobs during its "pay your age" day Thursday, Mr. Cheese launched a business-savvy counterattack. Kids disappointed by Thursday's Build-A-Bear promotion could come to participating Chuck E.

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