Dish today announced it’s becoming the first TV provider to offer customer support over Apple’s Business Chat. Launched earlier this year, Business Chat allows companies to communicate with their customers over iMessage in order to answer questions, provide customer service, or even enable purchases. In Dish’s case, the TV provider says its customers can use Business Chat to reach a live agent with their questions, make account changes, schedule an appointment, and more. They can even use their credit card in Business Chat to order a pay-per-view movie or sporting event, then watch it within minutes of confirming the purchase, Dish says. This feature takes advantage of Apple Pay, which lets you quickly make purchases using your stored payment information without having to leave the iMessage conversation. Business Chat is as secure as placing a call, where customers would have had to provide information to identify themselves as the account holder.
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Sarah Perez, TechCrunch
Fri, 07/20/2018 - 7:30am
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