Comment on McKinsey study of 1,700 companies reveals CEOs don’t understand design leadership at all

McKinsey study of 1,700 companies reveals CEOs don’t understand design leadership at all

Designers have a seat at the table, but now what? Design has finally gotten its due. For years, designers complained that they needed to be brought into the C-suite to make strategic decisions alongside CEOs and CMOs. That has happened over the past five years, as 40 of the top 100 companies hired a chief design officer (CDO).Read Full Story

 

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