Cowboy, the Belgium startup that’s designed and sells a smarter electronic bicycle, has raised €10 million in Series A funding. Leading the round is Tiger Global Management, with participation from previous backers Index Ventures, and Hardware Club. The new capital will be used to scale operations, and expand beyond Belgum into Germany, U.K., Netherlands, and France. Founded in January 2017 by Adrien Roose and Karim Slaoui, who both previously co-founded Take Eat Easy (an early Deliveroo competitor), and Tanguy Goretti, who was previously co-founded ridesharing startup Djump, Cowboy set out to build and sell direct a better designed and e-bike. This included making the Cowboy lighter in weight and more stylish than models from incumbents, and adding automatic motor assistance.