Dealbook: Mortgage Relief Checks Go Out, Only To Bounce

Ghosting in the job hunt is now a fact of life. Being up front about salary and benefits might help. Unfortunately, ghosting just doesn’t happen in the dating world. The practice is quite common in the professional world when it comes to job hunting. Talk to any recruiter and you’re likely to hear stories about how they had a promising candidate for a position, but that candidate just stopped replying to them.

Meet Peach Fuzz. It evokes comfort, kindness, and tenderness. Peach Fuzz has been crowned Pantone’s Color of the Year for 2024. A soft, warm shade that is nestled between pink and orange, Peach Fuzz is meant to be peaceful and cozy. It evokes comfort, kindness, and tenderness. Read Full Story

An annual ranking from Morning Consult shows how younger consumers are gravitating toward brands that go viral on TikTok. The fastest growing brand of 2023 was one that hardly any consumer knew about the year before: ChatGPT. Read Full Story

Two years ago, a startup called Lithos didn’t yet exist. Now it’s selling its carbon removal service to companies like Alphabet. Last fall, on a farm in Northern Wisconsin, a farmer spread 1,421 metric tons of crushed volcanic rock on his fields before planting soybeans and corn. The rock dust, from a startup called Lithos, serves two purposes: For farmers, it increases yields.

Letting you watch Hulu shows inside Disney’s flagship streaming service required a massive reengineering project—and reflects the company’s overarching vision for its future. Four years ago, The Walt Disney Co. seized control of its streaming destiny. Instead of continuing to provide content to the likes of Netflix,  it rounded up its storied brands—Disney itself, Marvel, Pixar, Star Wars, National Geographic—and folded them into a family-friendly video platform called Disney Plus.

On this week’s episode of Most Innovative Companies, we speak with Shein’s head of strategic communications Peter Pernot-Day to understand Shein’s business model. Last week, ulltra-fast fashion brand Shein confidentially filed for an IPO. The eleven year-old company is known for creating very low cost garments that it can produce quickly for its predominantly Gen Z customers.