Facebook Inc., owner the world’s largest social network, says it’s working on a location-based mobile-advertising product that will allow companies to target users with real-time data showing their whereabouts.

  • Why programmatic buying on mobile presents a richer world for brands
    Recent developments are highlighting the real-time location-based opportunities that ... to be able to target the right ad at the right person. Ultimately, the real driver of programmatic buying on mobile hangs upon the ability of platforms to process ...
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  • Social Media, Locator Features Increase In Mobile Ads
    ... already dominating mobile advertising, and Facebook readying its own third-party ad network, the mobile ad market is more challenging than ever for Millennial. The company’s stock closed at $7.35 Friday, well below its 2012 IPO price of $13 a share.
    03/21/2014 - 2:31 pm | View Link
  • Facebook Preparing Mobile Ads Tailored To Where You Are Standing When You Look At Them
    Facebook is "readying" a new location-based mobile ad unit, reports Bloomberg's Sarah Frier. “Phones can be location-specific so you can start to imagine what the product evolution might look like over time, particularly for retailers,” Carolyn ...
    06/18/2012 - 12:13 pm | View Link
  • Facebook Did Not Confirm Hyper-Local Mobile Ad Product, But Here’s How It Would Target You
    The New York media company misinterpreted statements from Everson, who merely said you could imagine the product evolution afforded by a mobile phone’s location awareness. So we won’t say Facebook is “readying ... on a location-based mobile ...
    06/17/2012 - 9:00 pm | View Link
  • Facebook Working on Location-Based Mobile-Ad Product
    There’s been “really significant interest” in the mobile-only news-feed ads Facebook started selling earlier this month, Everson said. While Facebook hasn’t said when it may roll out a location-based ad product, such ads could take advantage of ...
    06/17/2012 - 9:00 pm | View Link
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  • Facebook
    Facebook is an online social networking service headquartered in Menlo Park, California. Its website was launched on February 4, 2004, by Mark Zuckerberg with his ...
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  • Facebook Developers
    App Monetization. Monetize your app with ads from Facebook and LiveRail. Audience Network. Monetize by embedding ads from Facebook's 2 million advertisers in your app.
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  • Technology and Science News
    Get the latest science news and technology news, read tech reviews and more at ABC News.
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  • Drones Beaming Web Access Are in the Stars for Facebook ...
    “We all have to agree that it’s pretty painful to interact with businesses right now,” David Marcus, Facebook’s head of messaging products, said in ...
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  • Facebook Advertising Guide
    How to Make Money with Facebook Ads. This is an ultimate Facebook Advertising Guide. From absolute beginner level to the most advanced Facebook Ads targeting tips ...
    05/22/2015 - 9:34 am | View Website
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