“Influencers” are everywhere in social media, often linked to brands looking for a place in the digital marketplace. Ben Zimmer on where the word comes from.
WSJ.com: Books, Wall Street Journal: Books
Thu, 04/28/2016 - 1:09pm
“Influencers” are everywhere in social media, often linked to brands looking for a place in the digital marketplace. Ben Zimmer on where the word comes from.