How To Use Snapchat Insights To Analyze Your Audience

Sarah Adedun, MakeUseOf
Tue, 10/22/2019 - 3:00am

Apart from taking dope selfies and recording fun videos with friends, did you know that Snapchat can be good for business? This is thanks to Snapchat Insights, a tool that lets Snap Stars and creators with large audiences analyze their audiences. In this article we cover everything you need to know about Snapchat Insights, including what it is and who can access it. What Is Snapchat Insights? Snapchat Insights is an analytic tool similar to Twitter Analytics (how to use Twitter Analytics.) With it, you can monitor the growth of your brand, the engagement your posts get, as well as information about your target audience. To access Snapchat Insights, all you have to do is: Launch the Snapchat app. Click the Bitmoji in the upper left-hand corner of the screen. Tap the “Insights” button. Did you follow the above steps, but you were unable to locate the button for Insights?

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