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The reason Yahoo bought Tumblr for $1.1 billion is that it wanted a younger audience. This chart from comScore shows just how young that audience really is. Please follow SAI on Twitter and Facebook.Join the conversation about this story »    

Last night, P&G unexpectedly announced that current CEO Bob McDonald was retiring, and that his predecessor, A.G. Lafley, would replace him. Though the company's CFO said the decision was just about Robert McDonald deciding to retire (at 59) and that there won't be any dramatic strategic shifts, there's a reason activist investor Bill Ackman pushed for a change.  Ackman argued at a presentation at the Ira Sohn Conference, that the company was "vastly under-earning" due to an inability to win in emerging markets, a poor organizational structure, marketing problems, and bloated overhead.  Lafley, an in-house legend who increased company value by $100 billion during his past tenure, has his work cut out for him. We spoke to Lafley a few months ago after the release of his book, "Playing To Win," about why some executives and companies fail at strategy.  He argues that business fail when they don't make difficult choices about where and how they can win particular markets and put the full weight of the business behind them. P&G's current restructuring and cost cutting program is not going quick enough for investors. During his time at P&G, Lafley cut more jobs than any previous CEO, sold off the company's hugely valuable food brands, and carried out a $57 billion acquisition of Gillette. With Lafley, strategy isn't about small choices.  Here are some of his key insights: On when things go wrong "When we made mistakes, when we had our failures, when we weren't delivering results that we were capable, almost there was almost always one of two problems. Either we had lost our connection with our consumer and what they wanted, needed, and valued, or our strategy needed to be changed because something had changed in the marketplace and we hadn't responded."  Companies go halfway and don't fully develop a strategy "This is probably most common at Fortune 500 companies. They do part of the strategy job, but they don't do the whole thing. What do I mean by that? They have a vision or a mission, they might go out and do industry, company and competitor analysis, they might even put together an annual plan and budget. Those are parts of strategy, or they're the output of strategy but they're not strategy." So what's the solution? According to Lafley, it's about making difficult and specific choices, and putting the entire weight of a business behind them. "Strategy is five choices," Lafley said. "What is winning; where am I going to play to win; how am I going to win where I play; where are my core competencies that are going to enable me to win where I play; and what management systems and measures are going to help me execute my strategies?" Making tough decisions is essential "A lot of human beings, don't like to make choices. Choices are difficult, we want to keep our options open, choices involve taking risks, and not only risk to the business but personal risk. So I think there's this sort of human resistance to making choices, and choices are the core of strategy." People don't like thinking strategy, and focus on execution "The second thing that goes on is I think that some people, maybe too many people ust don't like thinking strategy. They think that they know what their product and service is, they think that it's all about execution. 'If I execute better than the next guy, I'm going to win.' But the problem is that execution without the direction of a strategy is all over the place. You might win occasionally but you're probably not going to win consistently, reliably or sustainably." When you need to, cut even successful brands "One of the toughest choices we had to make was to abandon and eventually divest all of our food and beverage businesses, Lafley said. "We divested 7 or 8 billion dollars worth of leading food and beverage brands, the Folgers coffee brand, number one in America and Canada, the Pringles chips brand number 2 to Frito-Lay, the Jif peanut butter brand, the Crisco brand, number one." They did it because though they were profitable businesses, they weren't ones Lafley saw as winners in the long term, or where the business could continue to grow and win.   "We chose for good strategic reasons to abandon and get out of those businesses so we could invest our resources," Lafley said, "primarily our people but also our cash, in businesses like home care, personal care, beauty care and health care, all of which looked strategically more attractive."  All of the above questions played a role in the decision to divest; these were areas in which P&G could win, Lafley said. "They were demographically more attractive, they were structurally more attractive, lower capital, higher margin, and frankly they were better fit with our core competencies, deep understanding of consumers, the creation of known brands, and innovation." Please follow War Room on Twitter and Facebook.Join the conversation about this story »    

With nearly half the U.S. workforce made up of women these days, you'd think paychecks would start to reflect the same kind of equity. But working women still earn only 77 cents for every dollar their male counterparts take home, and a recent report by Institute for Women's Policy Research estimated it could take until 2057 for the wage gap to close. Today's women can't wait that long.  In an interesting new report, Nerdwallet.com has analyzed 366 metro areas (categorized into small, medium and large sizes) to figure out where women have the best shot at not only earning more but having a higher quality of life.  "People want to work in a high-growth city with a lot of job potential and growth potential," Divya Raghavan, an analyst for NerdWallet, told us. "In a lot of our research we found that California and Texas tend to be  tech hubs and they're growing really quickly with good job prospects."Napa, Calif. Napa, known as wine country, has a low gender pay gap and a high median salary for women.  The city is good for jobs in tourism and health care. Median earnings for women: $46,949 Women's earnings as a percentage of men's: 91.6% Population growth: 0.9% Overall score: 63.7 Source: NerdWallet's study "Best Places For Women In The Workforce" Hinesville-Fort Stewart, Ga. Hinesville and Fort Stewart’s forests and streams make it a picturesque city for nature lovers. The metro area is growing rapidly. Median earnings for women: $31,962 Women's earnings as a percentage of men's: 85.2% Population growth: 4.1% Overall score: 63.2 Source: NerdWallet's study "Best Places For Women In The Workforce" Auburn-Opelika, Ala. Home to Auburn University, this metro area has many highly educated residents and is known for its research firms. It also has a small gender pay gap and high population growth. Median earnings for women: $39,802 Women's earnings as a percentage of men's: 91.1% Population growth: 1.9% Overall score: 62 Source: NerdWallet's study "Best Places For Women In The Workforce" See the rest of the story at Business Insider Please follow Your Money on Twitter and Facebook.