Kiloo's Subway Surfers Making Mobile Waves

Danish mobile game company Kiloo’s free-to-play mobile title Subway Surfers is putting up powerful numbers.  With 26.5 million daily active users, 130 million downloads, and a projection for 250 million downloads in 2013, Subway Surfers is making some waves.  At the core are impressive user retention rates as well - Day 1: 91% Day 7: 81% Day 30: 60% So how do they do it?

Topics:  kiloo s    with    at    day    we   simon chief creative officer    jacob ceo   founder møller   subway surfers   day   making   mobile   waves   million   downloads   

 

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