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Segment Definition & Meaning - Merriam-Webster
segment: [noun] a portion cut off from a geometric figure by one or more points, lines, or planes: such as. the area of a circle bounded by a chord and an arc of that circle. the part of a sphere cut off by a plane or included between two parallel planes. the finite part of a line between two points in the line.
Market Segmentation: Types, Examples, and Strategies - Semrush
Segmentation is the process of taking a broad market and breaking it into various groups (A.K.A. segments) according to specific characteristics, desires, or needs. Take a brewery for example, their broad target market consists of customers who want to drink good beer and eat pub style food.
Segments: 24: Shakespeare on Apple Podcasts
Show Segments, Ep 24: Shakespeare - Apr 15, 2024
What is market segmentation? Definition, 5 types, and examples
Segmenting the market enables you to target customer segments with a highly personalized approach. This aligns with current industry trends that emphasize hyper-personalization across omnichannel customers. 5 types of market segmentation. The five most common types of market segmentation are: Demographic segmentation; Firmographic segmentation
Market segmentation - Wikipedia
Definition and brief explanation. Market segmentation is the process of dividing up mass markets into groups with similar needs and wants. The rationale for market segmentation is that in order to achieve competitive advantage and superior performance, firms should: "(1) identify segments of industry demand, (2) target specific segments of demand, and (3) develop specific 'marketing mixes' for ...
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