The New York Times is expanding its efforts around audio programming and voice assistants, the company announced today. The NYT says it’s launching a daily flash briefing for Alexa devices, as well as an interactive news quiz, and – in an interesting twist – it will be introducing “enhanced coverage” in its Sunday paper that prompts readers to launch dedicated Alexa skills to learn more about the stories they’re reading. On weekdays, the Times will offer a short news briefing for Alexa devices that’s hosted by Michael Barbaro of The NYT’s popular podcast, “The Daily.” Listeners can enable the Alexa skill, then ask to hear the top stories by saying “Alexa, what’s my Flash Briefing,” or “Alexa, what’s in the news?,” for example. For now, the flash briefing consists of the last portion of “The Daily” where Barbaro says “Here’s what else you need to know today.” Over time, the company plans to expand upon that with new stories and sound bites. Also new today is a daily news quiz, created by “The Daily’s” producers.

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