WASHINGTON — Facing criticism that President Barack Obama isn't connecting with the American people, the White House is infusing its communications strategy with some of the ironclad discipline and outside-the-box thinking that made the Obama presidential campaign famous – and successful. Sensitive about talk that the president was sometimes overexposed during his first year in office, the administration now is more discriminating about how and when the president deals with media – and about whom he talks to when he does. Aides say there's no formal reevaluation of the administration's communications strategy as the president embarks on his second year in office.