Penney Takes A Clip: Coupon Cut Kills

So maybe JCPenney shoppers don’t hate coupons after all.
New CEO Ron Johnson — who aggressively revamped the chain’s pricing strategy this spring with the idea that customers were annoyed by coupons — admitted yesterday that he may have miscalculated.
“Our first 90 days were tougher than expected,” Johnson told...

Topics:  jcpenney   new ceo ron johnson    our   johnson   coupon   
BING NEWS:
  • JC Penney Co.'s new sales strategy has yet to produce returns
    The retail business is getting ever more competitive, with online stores selling items for less and the recession causing consumers to cut back on spending ... “I might clip out the coupon and forget to give it to the cashier once I got to the store ...
    12/17/2012 - 1:33 am | View Link
  • Why is Ron Johnson’s retail strategy for J.C. Penney failing?
    “First of all, Ron Johnson did a great job at Apple as VP Retail,” Paul Denlinger writes for Forbes. “Perhaps unconsciously though, it gave rise to blind spots, which have hit him hard after he became JCPenney’s CEO.” “At Apple, Ron Johnson ...
    06/26/2012 - 7:17 am | View Link
  • Penney takes a clip: Coupon cut kills
    So maybe JCPenney shoppers don’t hate coupons after all. New CEO Ron Johnson — who aggressively revamped the chain’s pricing strategy this spring with the idea that customers were annoyed by coupons — admitted yesterday that he may have miscalculated.
    05/15/2012 - 9:00 pm | View Link
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BING SEARCH:
  • clip
    clip 1 (kl p) v. clipped, clip·ping, clips. v.tr. 1. To cut, cut off, or cut out with or as if with shears: clip coupons; clipped three seconds off the record.
    09/19/2014 - 12:15 pm | View Website
  • About
    The starting place to find information about coupons, grocery coupons, restaurant coupons, free coupon deals, special offers, and articles on using coupons ...
    09/18/2014 - 8:52 pm | View Website
  • JCP Stock Price & News
    P/E Ratio (TTM) The Price to Earnings (P/E) ratio, a key valuation measure, is calculated by dividing the stock's most recent closing price by the sum of the ...
    09/18/2014 - 4:34 pm | View Website
  • J. C. Penney
    Provides a variety of apparel for the whole family, jewelry, housewares and home decor, and shoes. Includes a gift registry, employment and credit card information.
    09/18/2014 - 4:27 pm | View Website
  • Amazon.com: Coupons
    More About Amazon Coupons. Enjoy coupon savings without the hassle of clipping. Amazon Coupons showcases coupon discounts from top brands within Grocery, Health ...
    09/18/2014 - 11:55 am | View Website
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