Penney Takes A Clip: Coupon Cut Kills

So maybe JCPenney shoppers don’t hate coupons after all. New CEO Ron Johnson — who aggressively revamped the chain’s pricing strategy this spring with the idea that customers were annoyed by coupons — admitted yesterday that he may have miscalculated. “Our first 90 days were tougher than expected,” Johnson told...

Topics:  jcpenney   new ceo ron johnson    our   johnson   coupon   
BING NEWS:
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    The recent sell-off in J.C. Penney (NYSE:JCP) provides an excellent entry point ... before filling in my credit card information. If a coupon is applicable within the coupon tab, a simple click applies the discount and highlights the value saved in green.
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    04/17/2013 - 9:41 am | View Link
  • JC Penney Co.'s new sales strategy has yet to produce returns
    “It takes a while to get this transformation rolling,” Taylor said. “2013, I think you’re going to see a different JC Penney. I think you’re ... happier without the coupons. “I might clip out the coupon and forget to give it to the cashier ...
    12/17/2012 - 1:33 am | View Link
  • JC Penney sales fall by more than 26%
    She added that Mr Johnson had begun to backtrack by offering a “gift” coupon and ... Loeb said JC Penney’s board would soon need to start considering the viability of his strategy. “The reality of losing sales at a faster clip than ever seen ...
    11/9/2012 - 3:57 pm | View Link
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BING SEARCH:
  • JCPenney Coupons: Coupon Codes 2015
    Today's top JCPenney coupon: $10 Off $25 In-Store & Online. Find 9 JCPenney coupon codes and printable coupons on RetailMeNot.
    05/24/2015 - 9:27 pm | View Website
  • JCPenney | Find the best deals on Clothing, Furniture, and ...
    In Store and Online. Ends May 25. Code: STARS. $10 Off* $25 or more. In Store and Online. Ends May 25. Code: STRIPES. Or, Extra 20% Off* with your JCPenney Credit Card.
    05/24/2015 - 3:51 pm | View Website
  • JCP Stock Price & News
    P/E Ratio (TTM) The Price to Earnings (P/E) ratio, a key valuation measure, is calculated by dividing the stock's most recent closing price by the sum of the diluted ...
    05/24/2015 - 10:57 am | View Website
  • J.C. Penney Company Inc Facts, information, pictures ...
    Get information, facts, and pictures about J.C. Penney Company Inc at Encyclopedia.com. Make research projects and school reports about J.C. Penney Company Inc easy ...
    05/24/2015 - 10:14 am | View Website
  • eReach | Cincinnati Coupons & Savings in Reach Magazine
    Visit eReach for Cincinnati coupons to save on restaurants, family activities, health & beauty, home & garden, grocery, auto and more from Reach Magazine.
    05/24/2015 - 9:31 am | View Website
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