People for the Ethical Treatment of Animals will be placing a pro-vegan billboard at the site where a semi-trailer crashed and roughly 2,500 chickens died last week.The billboard on Highway 18 will show a chicken’s face with the words “I’m ME, Not MEAT. See the Individual. Go Vegan.” according to a PETA news release.“This crash left thousands of birds dead or mangled on the highway, and those who survived will presumably end up under the slaughterhouse knife,” PETA Executive Vice President Tracy Reiman stated.