Political Ads Dominate In Swing States

A commercial in the middle of "Dateline NBC" shows a woman fretting about the national debt under President Barack Obama and saying: "He spent like our country's credit card had no limit."

BING NEWS:
  • aimClear’s Psychographic Targeting for Political Advertising Agencies’ WINS
    This lets campaigns know where their supporters live, where their opponents live and where those oh-so-crucial swing voters call home ... You know you should be doing ads in Facebook, but you’re not really sure how and spending time to figure it all ...
    12/2/2015 - 11:48 pm | View Link
  • Search Advertising May Soon Dominate Campaigns
    Wall Street Journal: “Among the findings: Mr. Walker’s re-election team raised more money from ads pegged to Google searches than ... primary or the ever-dwindling sliver of truly undecided swing voters in the general election. The most nimble ...
    04/30/2015 - 1:00 pm | View Link
  • As viewing habits change, political campaigns must change their habits, as well
    “That means, for political campaigns, reaching younger, more diverse, swing voters through ... TV will continue to dominate. But there are some people now working in campaigns who question whether television ads, particularly in presidential campaigns ...
    03/15/2014 - 10:41 am | View Link
  • What Big Bird Teaches Us About Political Advertising
    For Washington's eyes only A trio of Romney ads between July and September aired on broadcast TV only in the D.C. market. Yes, northern Virginia is home to a critical bloc of swing voters, but more likely, the Romney campaign was trying to shape the ...
    10/11/2012 - 7:43 am | View Link
  • Negative Ads Dominate Heavily Watched, Financed Allen West-Patrick Murphy District 18 Contest
    Such nonpartisan sentiments have hardly been the focus of the recent TV ads for the Treasure Coast-Northern Palm Beach ... this particular race can illustrate a larger trend in the electorate as it is a swing district with a campaign that is very visible ...
    10/3/2012 - 7:00 pm | View Link
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  • Fred Davis’s Bio
    Fred Davis has been called one of the most creative people in political theatre. Some call him "Hollywood Fred.&quote;
    04/16/2017 - 4:42 pm | View Website
  • Federal Politics Polls| Ipsos
    Ipsos is a leader in market research, specializing in advertising, loyalty, marketing, media and public affairs research.
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