Salesforce To Buy Buddy Media In Deal Worth Up To $745 Million

Salesforce.com agreed to acquire Buddy Media in a deal worth as much as $745 million, continuing its rapid expansion into social-media marketing. Salesforce Chief Executive Marc Benioff said the deal will help the company keep up with demand as the online marketing business matures. Chief marketing officers are expected to outpace chief information officers in directing technology spending within the next five years, according to a recent report by industry researcher Gartner.

ASK NEWS:
  • RPT-IPOVIEW-Tableau, Marketo software IPOs soar to the cloud - Reuters UK
    ... a return on investment, companies will buy it," says ... sale of social media marketing company Buddy Media to software company Salesforce.com ...
    05/17/2013 - 2:48 pm | View Link
  • Marketo makes a mint in IPO: San Mateo company's stock shoots up ... - TMC Net
    800 million at the end of 2012 to buy Eloqua, a ... happened six months after Salesforce -- the San ... focused marketing software company Buddy ...
    05/17/2013 - 11:18 am | View Link
  • I wish more companies had no exit strategies - Beta News
    Marc Benioff of Salesforce.com has no exit ... buy-buy because even if the cost of buying is higher the outcome seems to be more assured. My buddy
    05/9/2013 - 3:07 pm | View Link
  • A New Way to Get Small Business Loans from Neighbors - BusinessWeek
    ... a cofounder of Buddy Media, the social marketing company that was acquired by Salesforce.com ... seeking to borrow $7,500 to buy fabrics and ...
    05/8/2013 - 3:33 pm | View Link
  • Salesforce returns its attention to serving the customer - IT-Director.com
    ... com provides some much needed evidence from Salesforce.com of how it intends to integrate and blend technology from both its Buddy Media and...
    05/7/2013 - 8:47 am | View Link
  • More
BING SEARCH:
  • What Will Salesforce.com Buy With $1 Billion?
    Salesforce.com is raising money to fund acquisitions. We're thinking digital marketing and big data companies might be on the target list.
    05/19/2013 - 4:39 pm | View Website
  • Social Media Monitoring & Marketing Tools
    About Salesforce Marketing Cloud. Salesforce Marketing Cloud is the world's only unified social marketing suite, helping you to create compelling social presences ...
    05/19/2013 - 11:10 am | View Website
  • Is CRM a buy?
    Up to date analysis of salesforce.com, inc. (CRM) and its stock by hedge fund managers and industry experts. Find out what salesforce.com, inc. is saying about its ...
    05/19/2013 - 3:39 am | View Website
  • salesforce.com, inc.: NYSE:CRM quotes & news
    Get detailed financial information on salesforce.com, inc. (NYSE:CRM) including real-time stock quotes, historical charts & financial news, all for free!
    05/19/2013 - 1:44 am | View Website
  • Salesforce.com Signs Definitive Agreement to Acquire Buddy Media ...
    The Proven Leader in On-Demand CRM: Salesforce.com. Award-Winning Functionality, Proven Integration, Point-and-Click Customization. FREE Trial & Demo.
    05/19/2013 - 12:40 am | View Website
  • More

Comment On This Story

Welcome to Wopular!

Welcome to Wopular

Wopular is an online newspaper rack, giving you a summary view of the top headlines from the top news sites.

Senh Duong (Founder)
Wopular, MWB, RottenTomatoes

Subscribe to Wopular's RSS Fan Wopular on Facebook Follow Wopular on Twitter Follow Wopular on Google Plus

MoviesWithButter : Our Sister Site

Related News