(MILAN) — Starbucks is opening its first store in Italy, betting that premium brews and novelties like a heated marble-topped coffee bar will win customers in a country fond of its daily espresso rituals. Decades ago, Milan’s coffee bars inspired the chain’s vision. Now Starbucks is hoping clients will visit its new store, called the Reserve Roastery, to watch beans being roasted, sip coffee or enjoy cocktails at a mezzanine-level bar in a cavernous, former post office near the city’s Duomo, or cathedral. Starbucks chief design officer Liz Muller told The Associated Press earlier this week that the company’s “not coming to Italy to teach people about coffee.

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