This year's brand value increased in part because of the increased cost for a 30-second TV commercial -- $4 million last year, $4.5 million this year -- and the perceived marketing value elsewhere

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Topics:  tv   marketing   year   increased   million   
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    Watch all of the highlights from the thrilling overtime game between the San Francisco 49ers and Kansas City Chiefs at Super Bowl LVIII at Allegiant Stadium in Las Vegas, Nevada. Watch all of the ...
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