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Trying Out Link Exchange Services

Trying Out Link Exchange Services

Because Google’s Panda Update 2.5 has taken away a chunk of Wopular’s traffic, I’ve decided to try out web 2.0 link exchange programs. I read that they’re significantly more sophisticated than their previous incarnations. I wouldn’t know, I’ve never tried them with Rotten Tomatoes.

 

Google's Panda Update Took a Big Bite Out of My Traffic

Google's Panda Update Took a Big Bite Out of  My Traffic

Google have been tweating their search algorithms this year to battle content farms and scrapers. They named this tweak Panda Update. In February of this year, they released the first version, which was aimed at lowering the rankings of content farms - i.e. eHow, ezinearticles.com, and wisegeek.com. I don’t consider my site a content farm, but I did saw a 40% decrease in traffic as soon as the new algorithm went live.

 

Google's New Search Algorithm Change Took Out 40% of My Google Traffic

Google's New Search Algorithm Change Took Out 40% of My Google Traffic

Last Thursday, Google launched a new tweak to their search algorithm. It was targeted at content farms, which many consider to be spammy sites whose content are created solely to attract search engine traffic for specific keywords.

I do notice more and more of these sites on Google’s search results. For me, the main offender is ezinearticles.com. Most of the articles I get from there are completely useless. They’re just keywords being repeated over and over again with a bunch of fillers. I can see why Google wants to push those sites further down their search rankings.

 

Good News: Ad Rates Up; Bad News: Traffic Down

Good News: Ad Rates Up; Bad News: Traffic Down

That’s how it is sometimes. I wonder if Fall and Winter are the two best seasons for online advertising revenue. At Rotten Tomatoes, it has always been Summer because that’s when the biggest films are released. Outside of movie sites, I’m not sure.

 

Prime Time Women

Prime Time Women

Last December, Alexa launched a new feature on their site - demographics. It measures the relative age, education, and gender of a site's users. It also measures where those users are browsing a site from (home, school, or work), and whether or not those users have children which is an odd statistic.

 

Back from Mexico

Back from Mexico

My family and I just came back from a one-week cruise to Mexico. We were on the Mariner of the Seas and stopped at three places - Cabo San Lucas, Mazatlan, and Puerto Vallarta.

 

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