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Regulators Approve Google Deal for Mobile Ad Firm

The surprising endorsement by the Federal Trade Commission of Google’s deal for AdMob follows Apple’s purchase of Quattro Wireless, an AdMob rival.

 

Google’s AdMob Acquisition Meets Opposition from Consumer Groups

Is Google simply buying its way into the mobile advertising market via its $750 million acquisition of AdMob? That’s what two consumer groups allege in a letter sent to the FTC today, as the organization continues to review the deal.

 

Google Acquires Mobile Display Ad Firm AdMob

Google Acquires Mobile Display Ad Firm AdMob

Google on Monday announced that it has acquired mobile display advertising firm AdMob for an undisclosed amount. "Despite the tremendous growth in mobile usage and the substantial investment by many businesses in the space ...

 

AdMob Reports on Mobile Web's Explosive Growth

Mobile ad firm AdMob has revealed the dramatic changes the mobile industry has seen in their second annual Mobile Metrics Report, released just this morning. Believe it or not, it was only a year ago that the Motorola RAZR scored as the number one phone here in the U.S. while the iPhone was the only touchscreen device to even make the list of top ten handsets. Only a year later, and so much has changed.

 

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