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(Image from article: "Twitter's Promoted Tweets Sell for $100K and Up")

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Twitter changes business of celebrity endorsements

Twitter changes business of celebrity endorsements

Rapper Snoop Dogg gave props on Twitter to an ad for the Toyota Sienna minivan. Actress Tori Spelling linked to a website for rental cars. And reality TV star Khloe Kardashian soliloquized about the brand of jeans that accentuates the famous Kardashian derriere.

Senh: Now that Twitter's doing celebrity endorsements in-house, what's gonna happen to third-party apps that do the same, like Izea, Ad.ly and twtMob? They'll probably take a hit now that celebs can go directly to Twitter. Depending on how big Twitter's ad sales team is, the third-party clients will probably end up getting their leftovers.

 

Twitter Promotes Promoted Trends To The Top Of Trends

Sometime in the past few hours, Twitter made a subtle, but not insignificant change: their Promoted Trends are now appearing at the top of the Trends area on Twitter.com.

 

Twitter's Promoted Tweets Sell for $100K and Up

Twitter's Promoted Tweets Sell for $100K and Up

Twitter is now selling its "Promoted Tweets" for $100,000, according to an article in this morning's Wall St. Journal. "Promoted Tweets," which allow companies to buy the top spot on Twitter's Search results page, is just one of the microblogging network's new advertising initiatives as of late. The idea behind these digital ads is that the service allows companies to associate themselves with a certain trend or keyword.

 

The Only People Willing to Pay for Twitter Are Users with over 100K Followers

Mon, 08/02/2010 - 1:53pm — senh
The Only People Willing to Pay for Twitter Are Users with over 100K Followers

So far, I’ve only heard of two people who are willing to pay for Twitter - Guy kawasaki and Roger Ebert. If you search on Google, you’ll probably find more, but those are the only two I’ve read about. They have one thing in common - they each have over 100,000 followers.

 

Twitter turning to advertising

Twitter turning to advertising

Ads will be rolled out to two to 10 percent of users via search on Twitter.com beginning today.

 

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