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It’s the Economy: What the Penguin-Random Merger Says About the Future of the Book Business

When you see a merger between two giants in a declining industry, it can look like the financial version of a couple having a baby to save a marriage. At least that was my thought when Random House and Penguin, two of the world’s six largest publishers, announced that they were coming together last month. Ever since Amazon began ripping apart the book business, the largest houses have been looking for a way to fight back. If this merger is any indication, they have chosen an old-fashioned strategy: Size.

 

Amazon in talks to launch digital book library: WSJ

Amazon in talks to launch digital book library: WSJ

Amazon.com Inc is in talks with book publishers about launching a media library service similar to Netflix Inc for tablets and other digital books, The Wall Street Journal reported on Sunday.

 

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