These Up-and-coming Lingerie Brands Should Terrify Victoria's Secret (lb)

Business Insider/Mary Hanbury Victoria's Secret has been accused of failing to appeal to female shoppers in recent years, with some customers complaining on Facebook that its ads, which feature scantily dressed models, are targeted more towards men than women. Meanwhile, rival brand Aerie has doubled down on its efforts to promote female empowerment and is gaining market share.

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  • These up-and-coming lingerie brands should terrify Victoria's Secret (LB)
    Lingerie giant Victoria's Secret has been accused of failing to appeal to its female shoppers with racy ad campaigns, relatively steep pricing, and rail-thin models. In its parent company's most ...
    05/26/2018 - 5:51 am | View Link
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  • Lingerie brands that could take on Victoria's Secret ...
    Victoria's Secret was once the king of women's lingerie in the US, but it's increasingly losing market share to newer brands. We've compiled a list of...
    05/26/2018 - 6:47 am | View Website
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