Tivo, Paypal To Enable Shopping Through Ads

Tivo Paypal Interactive Ads

TiVo is working with advertisers and agencies to develop PayPal-enabled commercials, allowing people to make instant purchases through interactive ads on their video recorders.

Senh: Now this is interesting: bringing interactive ads from the web to TV.

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Topics:  advertising   commercials   paypal   tivo   tv   
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