Turn To Frontline Employees For Customer Insight

To succeed in business you need to know what your customers really want. Companies routinely use conjoint analysis, focus groups, customer panels, and other methods to get this info. But traditional research has its limits. To get a true insider view, turn to your frontline employees. They often get an unfiltered view of how customers interact [...]

Topics:  turn   customer   frontline employees   view   
BING NEWS:
  • Turn Employees Into Brand Advocates With Case Studies
    Offer the executives a virtually no-cost way to get employees satisfied, engaged, and eager to help the company skyrocket, and a way to attract talented new staff. Your content marketing mission? Turn your employees into brand advocates with well-developed ...
    12/31/1969 - 7:00 pm | View Link
  • Turn Your Employees into Powerful Sales Tools for Greater Marketing Results
    Turning Your Employees into Advocates is now available for download at www.mlinc.com/employees. Companies often overlook that all frontline, customer-facing employees are valuable assets and are the most important sales tools marketers have at their disposal.
    12/31/1969 - 7:00 pm | View Link
  • When retailers strike out twice: How to turn customer revenge into reconciliation
    the manager can act quickly to help the customer perceive a positive motive and move toward reconciliation. Additionally, managers may train frontline employees to recognize the importance of perceived motives and empower them with the skills to provide a ...
    12/31/1969 - 7:00 pm | View Link
  • 3 Ways Financial Analytics Turn Customer Complaints into Positive Opportunities
    One way to do this is to is to seek customer feedback on service delivery changes ... Another key area where financial analytics can spur a positive experience is in arming frontline employees with data. The PwC survey suggests that a “consumer would ...
    12/31/1969 - 7:00 pm | View Link
  • Turn Your Employees into Company Advocates
    Give employees unfiltered customer feedback. When frontline employees hear directly from customers they respond. Positive feedback inspires them to keep up the good work. Criticism often motivates them to improve their performance. Adapted from ...
    12/31/1969 - 7:00 pm | View Link
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BING SEARCH:
  • MaritzCX | Customer Experience Software and Research
    MaritzCX provides Customer Experience software (CX) and research to help you respond to the Voice of the Customer instantly through our CX Platform.
    03/19/2017 - 10:45 pm | View Website
  • The ‘moment of truth’ in customer service | McKinsey & Company
    Focus on the interactions that are important to customers—and on the way frontline employees handle those interactions. In recent years, mature companies with far ...
    03/19/2017 - 8:00 pm | View Website
  • Strategies to Build and Align Your Frontline Leadership Team
    What You Will Learn Paul’s practical approaches to building your company’s frontline leadership muscle apply to companies of all shapes and sizes and will address ...
    03/18/2017 - 3:26 am | View Website
  • Closing the Customer Feedback Loop
    In a resource-challenged economy, empower your frontline employees to respond fast.
    03/17/2017 - 11:23 pm | View Website
  • The impact of CSR on casino employees’ organizational ...
    Corporate social responsibility (CSR) has emerged as a critical philosophy and a strategy that affects both internal (i.e., employee) and external (i.e., custom
    03/17/2017 - 3:35 am | View Website
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