Turn To Frontline Employees For Customer Insight

To succeed in business you need to know what your customers really want. Companies routinely use conjoint analysis, focus groups, customer panels, and other methods to get this info. But traditional research has its limits. To get a true insider view, turn to your frontline employees. They often get an unfiltered view of how customers interact [...]

Topics:  turn   customer   frontline employees   view   
  • 7 Ways To Turn Your Employees Into Brand Ambassadors
    But there’s no better PR than an army of loyal employees living and breathing your brand ... I’m always amazed at the insights and eloquence of the frontline. Scripting may keep you out of trouble, but I’ve never seen a script create a best-in ...
    08/18/2016 - 8:32 pm | View Link
  • Agencies Turn to Social Media
    All 13 services reported that within the past year they gathered ideas for improving customer service from frontline employees through staff meetings, blogs, employee suggestion programs and employee surveys. The report also identified several customer ...
    02/15/2016 - 11:00 am | View Link
  • Turn Employees Into Brand Advocates With Case Studies
    Offer the executives a virtually no-cost way to get employees satisfied, engaged, and eager to help the company skyrocket, and a way to attract talented new staff. Your content marketing mission? Turn your employees into brand advocates with well-developed ...
    02/6/2016 - 11:00 am | View Link
  • Case Study: Can an Airline Cut “Turn Times” Without Adding Staff?
    Of course, the problem was easily diagnosed: RSA Ground was trying to do more work with the same number of employees. But Ken knew he couldn ... was angry and on our backs all day because of the customer complaints.” “So the crews need to be bigger?”
    01/27/2016 - 3:14 am | View Link
  • Brand aid: How Paul Sarvadi knew it was time to turn Administaff into Insperity
    So he and his team rented Minute Maid Park and invited all 2,000 employees, some friends of the company and ... Now we have the ability to look at a customer for life: when they are first in business, when they find out where they are, and then help ...
    10/30/2013 - 12:30 am | View Link
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  • The impact of CSR on casino employees’ organizational ...
    Corporate social responsibility (CSR) has emerged as a critical philosophy and a strategy that affects both internal (i.e., employee) and external (i.e., custom
    08/21/2016 - 5:14 pm | View Website
  • Frontline Education | Our People
    Bill Bergen is Chief Technology Officer and Chief Information Officer for Frontline Education. He leads all aspects of technology and SaaS operations, enabling the ...
    08/21/2016 - 2:29 pm | View Website
  • Customer Service for Frontline Employees
    Customer Service for Frontline Employees. This practical training demonstrates how to turn a citizen customer's frustration or complaint into understanding.
    08/19/2016 - 2:03 pm | View Website
  • Employee Newsletters and Employee Newsletter Ideas and ...
    Employee newsletters are easy with FrontLine Employee. Get a on-time employee newsletter that is editable and learn how to make a newsletter all employees will read ...
    08/19/2016 - 11:54 am | View Website
  • Motivating Customer Service Employees
    > Home Motivating Customer Service Employees. If you want to improve service quality and productivity in your department, the single most effective thing you can do ...
    08/18/2016 - 11:41 am | View Website
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