Turn To Frontline Employees For Customer Insight

To succeed in business you need to know what your customers really want. Companies routinely use conjoint analysis, focus groups, customer panels, and other methods to get this info. But traditional research has its limits. To get a true insider view, turn to your frontline employees. They often get an unfiltered view of how customers interact [...]

Topics:  turn   customer   frontline employees   view   
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    09/2/2015 - 12:30 pm | View Link
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  • Can Nikhil Nanda turn around Escorts?
    "You can be consumer-centric only if you know the customer and live his life," says the 40-year-old. Its effect on the employees, Nanda claims, has been transformational. Image: Escorts' social media campaign, #IWantToRideATractor, became a huge hit with ...
    01/21/2015 - 3:45 pm | View Link
  • What do you think of this company name?
    Not only is the weather (finally) getting better, but the FIFA Women’s... How to Increase Customer Engagement Just By Doing Customer Service Right Many companies are searching for and inventing new ways and tools for boosting customer engagement.
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  • Turn more workers into capitalists
    Companies should pay workers a competitive wage or salary and set aside a portion of profits in a bonus pool to share with lower- and medium-wage employees ... Even in China, the recognition that frontline workers ought to share in a company’s success ...
    09/6/2014 - 5:11 pm | View Link
  • U.S. retailers turn to security industry for help
    Ever since Target disclosed in December that hackers stole financial data from 40 million customer accounts, companies as disparate as casinos, grocers and luxury-goods stores have requested help to make customer data more secure, say payment technology ...
    02/5/2014 - 8:43 pm | View Link
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  • OMB to reward employees who receive positive customer ...
    By Ariel Levin-Waldman Special to Federal News Radio Federal workers with positive public reviews could be in line to receive awards. The Office of Management and ...
    09/3/2015 - 11:08 pm | View Website
  • Birla Sun Life Frontline Equity Fund
    Birla Sun Life Frontline Equity Fund (BSL Frontline Equity Fund) invests in approximately the same proportion as the industries in the S&P BSE 200, giving each ...
    09/3/2015 - 6:55 am | View Website
  • Motivating Customer Service Employees
    > Home Motivating Customer Service Employees. If you want to improve service quality and productivity in your department, the single most effective thing you can do ...
    09/2/2015 - 2:41 pm | View Website
  • SmartMoves, Inc.
    Recruit and Hire Top-Tier Candidates . When the ideal employee interviews for the job, will you know for certain? Rely on SmartMoves! employment testing that filters ...
    09/1/2015 - 7:00 pm | View Website
  • Customer Service
    Welcome to our Customer Service section, specifically to help Residential Customers. Business Customers please visit our ServiceFlow portal here.
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