Turn To Frontline Employees For Customer Insight

To succeed in business you need to know what your customers really want. Companies routinely use conjoint analysis, focus groups, customer panels, and other methods to get this info. But traditional research has its limits. To get a true insider view, turn to your frontline employees. They often get an unfiltered view of how customers interact [...]

Topics:  turn   customer   frontline employees   view   
ASK NEWS:
  • Accelerate Your Success With These Five Tenets Of Modern Marketing - Forbes.com
    And what does it take to turn your ... Customer-centricity rules : By shifting ... the culture of the company and equip frontline employees with ...
    11/19/2014 - 3:25 pm | View Link
  • The Secret Life of Fruit: Five Startling Things Your Grocer Won't ... - Huffington Post
    The 21st-century customer knows ... farmers are good to their employees. ... PBS documentary series Frontline ran ... one of those that ...
    11/14/2014 - 10:26 am | View Link
  • End Occupy protests to give small businesses a chance to recover, ... - South China Morning Post
    ... sector and that will, in turn, affect ... in a decline in customer sentiment. ... they will inevitably affect the livelihood of frontline ...
    11/11/2014 - 6:07 am | View Link
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BING NEWS:
  • The Smart Way to Turn Tellers into Sellers
    Many banks have attempted to generate more revenue in recent years by turning tellers into sellers — that is, by asking frontline staff to peddle a ... to answer my questions was with another customer, it would have been an extremely negative experience.
    05/22/2014 - 10:45 am | View Link
  • When retailers strike out twice: How to turn customer revenge into reconciliation
    the manager can act quickly to help the customer perceive a positive motive and move toward reconciliation. Additionally, managers may train frontline employees to recognize the importance of perceived motives and empower them with the skills to provide a ...
    06/16/2013 - 11:17 pm | View Link
  • Turn Your Employees into Company Advocates
    So how do you turn employees into advocates for your company and its work ... Give employees unfiltered customer feedback. When frontline employees hear directly from customers they respond. Positive feedback inspires them to keep up the good work.
    04/30/2012 - 1:00 pm | View Link
  • Big banks turn focus to Atlanta
    “It’s too early to get into our plans for Atlanta, but we plan to compete,” PNC’s Fred Solomon said. Jim Rohr, chairman and CEO of PNC, told The Atlanta Journal-Constitution in June that his bank would retain virtually all frontline staff and look ...
    08/6/2011 - 7:35 am | View Link
  • Social media turn friends, fans into customers
    He encourages employees to blog about the dealerships' participation ... "but hopefully it keeps you frontline ready in the customer's mind, that they'll be a fan of your store and think of you when they're in need."
    01/30/2011 - 11:01 pm | View Link
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BING SEARCH:
  • Customer Service Training for Employees | eHow
    Understanding customer needs and responding to them is the starting point for quality customer service. However, it is not just front-line service staff who need to ...
    11/25/2014 - 12:48 pm | View Website
  • Customer Service Power . . . Turn it On!
    My Guest Post today is from Doug Sandler, also known as “Mr. Nice Guy”. He is a keynote speaker, blogger and a true customer service advocate.
    11/25/2014 - 5:24 am | View Website
  • The 10 essential strengths of front-line retail employees ...
    Any retailer can harness the power of engagement. It all boils down to how employees relate to customers.
    11/24/2014 - 10:15 pm | View Website
  • FrontLine Employee Newsletter (Customizable)
    Employee wellness newsletter is your own editable and customizable publication for an internal communication program your employees need and want; Rename, edit, amend ...
    11/24/2014 - 3:55 pm | View Website
  • Valuing Employees Through Rewards & Recognition | Customer ...
    Valuing Employees Through Rewards & Recognition. September 17, 2009 at 9:15 pm 2 comments. Customer service management’s top priority is attracting and ...
    11/24/2014 - 12:20 pm | View Website
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