"The digital campaign was inappropriate on every level," the studio said.

Topics:  inappropriate   campaign   
BING NEWS:
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    Twentieth Century Fox apologized ... several fake news sites and made-up stories to promote its new movie, "A Cure for Wellness." The controversial promotional campaign was criticized on social media. The studio said in a statement to ABC News, "In raising ...
    02/16/2017 - 11:28 pm | View Link
  • Twentieth Century Fox apologizes for "inappropriate" "fake news" promo campaign for "A Cure for Wellness"
    (NEW YORK) -- Twentieth Century Fox apologized on Thursday for using several fake news sites and made-up stories to promote its new movie, A Cure for Wellness ... "The digital campaign was inappropriate on every level, especially given the trust we ...
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  • Twentieth Century Fox apologizes for "inappropriate" "fake news" promo campaign for "A Cure for Wellness"
    "The digital campaign was inappropriate ... A Cure for Wellness taglines, without actually knowing the stories they were commenting on were fake, and that this was just a promotion for a film. When legitimate news organizations exposed the stunt, Fox ...
    02/16/2017 - 5:00 pm | View Link
  • Twentieth Century Fox apologizes for "inappropriate" "fake news" promo campaign for "A Cure for Wellness"
    "The digital campaign was inappropriate ... A Cure for Wellness taglines, without actually knowing the stories they were commenting on were fake, and that this was just a promotion for a film. When legitimate news organizations exposed the stunt, Fox ...
    02/16/2017 - 4:01 pm | View Link
  • Twentieth Century Fox apologizes for “inappropriate” “fake news” promo campaign for “A Cure for Wellness”
    The studio said in a statement: “In raising awareness for our films, we do our best to push the boundaries of traditional marketing in order to creatively express our message to consumers. In this case, we got it wrong.” “The digital campaign was ...
    02/16/2017 - 11:00 am | View Link
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