Twitter Changes Business Of Celebrity Endorsements

Twitter changes business of celebrity endorsements

NEW YORK (AP) -- Rapper Snoop Dogg gave props on Twitter to an ad for the Toyota Sienna minivan. Actress Tori Spelling linked to a website for rental cars. And reality TV star Khloe Kardashian soliloquized aTwitter changes business of celebrity endorsementsbout the brand of jeans that accentuates the famous Kardashian derriere....

Senh: Now that Twitter's doing celebrity endorsements in-house, what's gonna happen to third-party apps that do the same, like Izea, Ad.ly and twtMob? They'll probably take a hit now that celebs can go directly to Twitter. Depending on how big Twitter's ad sales team is, the third-party clients will probably end up getting their leftovers.

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