Universal Music Group and All Def Media, a purveyor of hip-hop content backed by investors including Greycroft Partners, Andreessen Horowitz and WPP, have expanded their relationship to encompass long- and short-form video. Under an overall programming and marketing partnership, the two companies will also team for live events and social media. TV and film offerings will cater to UMG's roster of artists, recorded music and publishing catalog.
Universal Music And Hip-hop Player All Def Boost Film And Tv Volume
Dade Hayes, Deadline.com
Mon, 06/18/2018 - 7:00am
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