Eyeing what could be a new international breakout, Universal Music Group is partnering with ITV Studios Global Entertainment to bring China's Sing My Song to a worldwide audience. The format is a primetime entertainment show from Star China which is the first talent format to be exported out of the Middle Kingdom.
Universal Music, Itv Studios Global Pact On China Format ‘sing My Song’ (video)
Nancy Tartaglione, Deadline.com
Wed, 10/22/2014 - 4:44am
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