'Zerg rush' chews up Google search results Feeling besieged by pesky little problems today? You might want to be careful with your Google searches. Users who look up the term "Zerg rush" Friday are finding the latest in a series of geeky Easter eggs planted by the search giant's engineers. 04/27/2012 - 6:27 am | View Link
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Robert Shrimsley, the Managing Editor of the Financial Times (FT), stressed the importance of Google's accelerated mobile pages (AMP) project in its distribution strategy during an interview with The Drum.
Google's AMP, which is seen as a direct response to Facebook's Instant Articles, is an open source initiative that lays out technical guidelines for publishers to follow that will load mobile pages almost instantaneously.
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Twitter is reportedly looking to sell ad packages for its NFL game streams at a price tag of $2 million to $8 million per advertiser in the hopes of fetching $50 million in total ad revenue from the games, Recode reports.
Ads that are offered range from in-game ads that will appear during the actual game, pre-roll ads that appear ahead of all NFL highlights (not just NFL Thursday games), and branded content across Periscope streams.
If Twitter can achieve or surpass $50 million in ad revenue for the games, this would be a huge gain for the company.
China issued new regulations on Saturday demanding search engines clearly identify paid search results, months after a terminally-ill cancer patient complained that he was misled by the giant search engine Baidu.
Indianapolis Business JournalFinish Line shares soar after results impress investorsIndianapolis Business JournalFinish Line Inc. shares rocketed 20 percent higher Friday after the athletic shoe and apparel retailer reported quarterly results that narrowly beat expectations and forecast a stronger second half of the year. Even though the overall stock market was