The color-psychology expert Michelle Lewis discussed the impact of colors in fashion.Okrasiuk / Shutterstock, ViDI Studio / Shutterstock Business Insider asked a color-psychology expert to share the benefits of wearing certain colors. Wearing magenta can make you feel bolder when you're in need of a confidence boost. The expert also said shades of green and orange were associated with feelings of balance. Color analysis has blown up on TikTok, with users discussing how colors may affect your physical, emotional, mental, and spiritual state.Business Insider spoke with Michelle Lewis, an expert in color psychology and the founder of The Color Cure, about the benefits of adding specific colors to your wardrobe.Wearing red may be able to boost your energy.Red is the color of action.Claudia K / ShutterstockLewis said red was the color of action and physicality, and that wearing it could give you energy when you're feeling exhausted or need an extra kick for a long day.