Similar Stories to Emarketer: Online Ad Spending Expected To Accelerate This Year To $31 Billion on Bing News

Erick Schonfeld, TechCrunch
Wed, 06/08/2011 - 9:11am

Online ad spending keeps ramping up thanks to an upswing in display advertising. A new forecast from eMarketer puts online ad spending at $31.3 billion this year, up 20 percent. That is double the 10.5 percent growth rate it put out last December for 2011. The new forecast shows online ad spending reaching nearly $50 billion in 2015. What is driving this growth is display advertising.

Topics: emarketer year billion online ad spending percent search display ads banner forecast advertising video growth estimated growing grow sponsorships

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