Similar Stories to Q&a: How Malaysia Airlines Can Salvage Its Brand on Bing News

Malaysia Airlines is in uncharted territory after the disappearance of Flight 370 in March with 239 people aboard was followed this week by the downing of another of its jets, carrying 298 people, over Ukraine. Some analysts say the state-owned airline won't survive a year without a substantial cash injection from the Malaysian government. A bailout would address the airline's immediate financial problems but without far-reaching changes it could remain a burden on taxpayers and shrivel into regional obscurity. The airline was blasted for its erratic response to the disappearance of Flight 370 en route to Beijing from Kuala Lumpur. Because the whereabouts of the plane was unknown, Malaysia Airlines had little meaningful information for the families of passengers. Malaysia Airlines may face more scrutiny about its risk management decisions once the initial shock of the tragedy dissipates. Others say that being open and transparent, continuing to assist the families of passengers and crew members while also running a punctual and reliable business will help the airline build on the sympathy about its plight. Because of its financial struggles, some analysts had advocated the sale of the state-owned airline to bring in fresh capital, ideas and expertise. "Malaysia needs to bring in a new CEO and head of flight operations to restore employee and consumer trust in the airline," said travel consultant Henry Harteveldt of Atmosphere Research.

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  • Malaysia Aviation Group breaks ground for new flight simulator centre
    The parent company of Malaysia Airlines says construction of the new simulator facility is expected to be completed by mid-2025. The centre will have six simulator bays spanning aircraft types ...
    04/28/2024 - 11:01 pm | View Link
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    SEPANG: Prime Minister Anwar Ibrahim has reminded Malaysia Airlines to learn from its past mistakes, stating that values such as good governance and integrity are more important than beautiful ...
    04/25/2024 - 10:12 pm | View Link
  • Past mistakes should serve as lesson to save Malaysia Airlines, says Anwar
    SEPANG: Learn from past mistakes to prevent national air carrier Malaysia Airlines from collapsing, says Datuk Seri Anwar Ibrahim. Read full story ...
    04/25/2024 - 7:53 pm | View Link
  • Menzies Aviation and Malaysia Airlines reaffirm partnership in Australia and New Zealand
    Menzies Aviation, the leading service partner to the world’s airports and airlines, has successfully extended a major contract with Malaysia Airlines for a further five years. Menzies will ...
    04/23/2024 - 4:38 pm | View Link
  • Menzies extends partnership with Malaysia Airlines for 5 years
    Menzies Aviation has extended the contract with Malaysia Airlines for a further five years across Australia and New Zealand. Menzies will continue to provide passenger, ramp and cargo services at ...
    04/23/2024 - 1:02 am | View Link
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