Myspace, Social Networking | featured news

Between January and February 2011, says Comscore, worldwide unique visitors to MySpace declined by a staggering 14.4% from 73 million visitors to 63 million visitors. It's about half of the audience they had a year ago.

Everyone knows MySpace traffic is going the wrong way, but the accelerating decline (and big financial losses) is a serious problem. Parent company News Corp.

News Corp. isn’t ready to pull the plug on MySpace just yet, but it is prepared to cut the cord. CEO Mike Jones told employees yesterday that the media conglomerate is “exploring strategic options” for the past-its-prime social network. That could mean a sale, a merger (Yahoo could be a candidate) or a spinoff. The last scenario is the most likely, reports The Wall Street Journal.

Long-rumored layoffs at News Corp.'s Myspace social-networking site will be announced Tuesday. More than 500 jobs are expected to be cut.

Myspace is introducing a new "Mashup" that allows users to log in with their Facebook identities, and transfer their Facebook likes and interests to their other site.

Despite a few outages in the past few months, Facebook continues to zip along as the fastest social network in terms of average response time for the site, according to a report by web analytics company AlertSite.

Web entrepreneur Andrew Fashion made $2.5 million by the age of 21 helping people bling out their MySpace pages. He blew it all before he turned 22. Meet Andrew and learn where his money went.

Twitter’s number of monthly unique visitors finally surpassed that of MySpace in August. Though it ranked third among social networking sites, Twitter ranked #50 in the list of top 50 properties overall. The numbers were crunched by the marketing research firm comScore.

Google is set to renew its search deal with MySpace at a more “realistic” price than the $900 million guarantee it paid out four years ago, Kara Swisher reported yesterday.