Similar Stories to Will Amazon's Free Sample Program Give Advertisers An Edge? on Bing News

Your next Amazon box might contain a little something extra: a sample of a product that the company’s algorithms have determined you might like.  Amazon (NASDAQ:AMZN) is piloting a program that allows advertisers to send samples to consumers, Axios reports, a strategy the company hopes will help lure more advertising dollars away from Google and Facebook by demonstrating higher conversion rates to its advertisers.  Axios cited a job posting that said providing samples would give brands "a higher…

Topics:  amazon nasdaq:amzn    google   facebook   axios   amazon   sample   program   give   advertisers   company   higher   
BING NEWS:
  • Krispy Kreme Is Handing Out a Free Dozen Donuts and Daily Freebies for 2 Weeks to Celebrate the New Rewards Program
    Krispy Kreme wants to give you some treats to thank you for buying their sweets. On April 30, the donut spot introduced its latest, and “most generous,” rewards program, according to a statement. In ...
    04/30/2024 - 6:14 am | View Link
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